Holey Toledough changed up their business model, and Chris Ritter, the owner Holey Toledough, was in need of a new website to reflect this. Holey Toledough went from being a business that delivered donuts to retailers for resale, to a food truck. They had a new set of needs or their website.
Holey Toledough’s old website primarily featured a few large images of doughnuts, the retail locations that you could pick them up at, and an order form to place pre-orders.
Chris now needed a website that clearly conveyed to all visitors that he is a food truck. His other concern was to have a list of locations, with dates, times, and addresses of where you can find his food truck.
HoleyToledough.com’s Old Site Design
HoleyToledough.com’s New Site Design
The content is very similar as the old site. There is an ‘About’ page that has a write up about the business, again written by Moly Pope. There is a media page that links to articles about the business. I did write a new blurb used as the hero text on the homepage to make it clear that Holey Toledough is now operating as a food truck.
Photos that I took for Holey Toledough
Chris gave me some direction in the overall design of the website, but ultimately let me design it. This time I still used more photos in the site design and less white space. But the site still have an overall clean design.
Check out HoleyToledough.com for their locations and dates.